Social Media and Marketing Consultant
There are so many ways in which to use the tool of Social Media. There is more to social media than casually chatting with friends or sharing news items ad infinitum. Business owners that use social media have to do more than just “be on” social media networks in order grow their business. Here [...]
You’ve created your a WordPress Blog website – you’ve put in the sweat equity, time and money to establish your brand on the internet. The theme and design looks great, your content stream is just humming along and everything is going just great. Besides the likes and shares how do you know how your website is [...]
You finally uploaded your first video to the world’s second largest search engine. Congratulations! Personally speaking that is sometimes a very big step to overcome but you did it! You took up YouTube’s “Broadcast Yourself” mantra and now you are just waiting for the views to come in and maybe it will even go viral. You [...]
A website is shaped by – and, in some ways, is an extension of – your personal brand. A substantial amount of effort must go into developing your website. Why a website and a not a social media network like Facebook? On your website, you have more control over the message and content. It is [...]
Over the last couple of weeks YouTube has launched what they are calling One Channel -a single channel design for all platforms and devices. Whether you are viewing the YouTube channel on desktop, laptop, tablet or smart phone the design and branding is consistent. Right now, you can opt into the One channel design or [...]
“Social media” is not new. The act of communicating and interacting socially has been around for thousands of years – even before we were walking upright (think artwork on cave walls). What is unique with the social media in the 21st century is the immediacy of the shared content and the ability to reach thousands [...]
We have seen, heard, and read the power of social media – for social good and connecting with friends, family, and clients – and for social bad: criminal element preying on open data. There is so much information out on the internet related to social media – the in and outs; the how-to’s, and catchy [...]
A few changes on the business front – no more SJC Web Design LLC. Combining website content under one “roof.” Business listing in directories such as Path, Yelp and Foursquare. Lastly a 2 day seminar coming in the near future.
I’m pleased to announce my new eBook: Brand, Branding, and Marketing for the Protection Services Professional. In the eBook I cover everything protection services professionals need to know on how to develop and market their brand effectively. You will learn how to: – Determine Your Brand – Develop Your Digital and Personal Platform – Attract Leads [...]
Woody Allen quoted “80 percent of success is just showing up.” I think that tends to be very true in the executive protection and security industries. You will get opportunities but will you show up? Look at every opportunity like it’s a big opportunity I was 15 when I got my first job as a [...]
