In this podcast I’ll be sharing my feedback on the ASIS expo, from which I just returned and a pretty hard hitting, tough love kind of business talk on giving people what they want for free. ASIS, or A-S-I-S, stands for the American Society for Industrial Security, and for the last 60 years the society […]
Introduction to the Podcast I’ve been in and for the most part around the security business for close to 20 years. I In 2008 I started my company to help EP and security businesses with web design, internet marketing and over the last few years social media. I want to help security businesses succeed through […]
In this podcast, I go on a rant about Marketing by Innuendo. Faking it until you Make it with fake photos and content will only get you so far. I really try to provide useful and critical information to help you do your job better but this is something I needed to share with the EP community.
When I was creating notes for this podcast and planning out these steps, I got curious as to what others would say so I asked “What would be the first step to branding and social media marketing success?” in Google + community Social Media Professionals and on a LinkedIn post by Joe Pulizzi who was sharing “Why Most […]
I recently received an email from a client who was asking how to improve their website to achieve a higher rank on Google search results. This is the bane of every website owner – how do I rank higher in Google search? A collective chant of “I want to be number one on Google.” It […]
Definition of Stagnant Not advancing or developing – showing no activity; stale For this podcast I’m going to talk about Stagnant in context of what I refer to as your digital platform – your website; and what I have seen as an over reliance on social media. Stagnant Digital Platform Is your website active? […]