Social Media and Marketing Consultant
During a recent consultation with one of my clients we were discussing the advantages of having a Facebook page and how to maximize it, he asked what is the difference between a Facebook group and a page, and is one better than other? I thought it would be an interesting topic to share with you. [...]
You’re probably asking yourself what the heck is a brand evangelist. The best way to describe a brand evangelist is a loyal customer who feels so strongly and passionate about a brand that he will market to others with no gain to himself. A brand evangelist is not an affiliate marketer. It is based on [...]
The internet is filled with billions of bits of data all at your fingertip. It can also be used as an effective research tool. First you need to use accurate searches, and second once you find the info you’re looking for how do you know if it is accurate?
Mention is a social media monitoring tool. A stand-alone application that has several features that are beneficial to a security team or EP detail as a protective intelligence tool.
I came across a video of a talk that Zack Arias gave at Luminance 2012 Conference on what is social media. I instantly was nodding my head in agreement with a lot of what he said. Here are a just few takeaways: Social media is about telling your story. Stop the noise – the unending [...]
Having a pretty website doesn’t mean anything. It is imperative for every website to have a good analytics tool behind it to inform you if anyone is visiting your website, how often, what they are looking at the most, what websites or searches are referring visitors to your website. Just to name a few of [...]
Twitter Cleaners? Yup. Cleaning up your followers and those that you follow is a “to-do” that I highly recommend and is often overlooked. It will take a little bit of time and effort but well worth it. Twitter cleaners check for spam bots, repetitive links, rss fed tweets, and those who have stopped tweeting to [...]
Well, here we are, survived the Mayan’s Apocalypse, Holidays are over, and a new year has begun. And for me, I have started the new year with a very strong focus on growing the brand of Larry Snow. In 2008 I took the bold move to leave corporate america and open my own business, a web [...]
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I recently finished “Amazing Things Will Happen, A Real-World Guide on Achieving Success and Happiness“, by C.C. Chapman. This little book is a powerhouse, packing a punch in short, easy to read chapters. C.C. gives you a plethora of powerful, juicy, nuggets of truth, to sink in to your psyche. I’ve read Content Rules, of [...]
The other day was 12-12-12, a “Day of Days”, a “Big To-Do”. Although there were certain significance to the day, I just didn’t understand the hype. I also got to thinking about previous 12-12-12 days from centuries past. Were people just as “crazed’? Listen in to this podcast.
