In this podcast, I’ll share my feedback on the ASIS expo, from which I just returned, and a pretty hard-hitting, tough-love business talk on giving people what they want for free. ASIS, or A-S-I-S, stands for the American Society for Industrial Security, and for the last 60 years, the society has held an Expo. This […]
Business of Security Podcast – Give People What They Want for Free Read More »
Introduction to the Podcast I’ve been in and for the most part around the security business for close to 20 years. I In 2008 I started my company to help EP and security businesses with web design, internet marketing and over the last few years social media. I want to help security businesses succeed through
013 – Stop Being Stupid on Social Read More »
In this podcast, I go on a rant about Marketing by Innuendo. Faking it until you Make it with fake photos and content will only get you so far. I really try to provide useful and critical information to help you do your job better but this is something I needed to share with the EP community.
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When I was creating notes for this podcast and planning out these steps, I got curious as to what others would say so I asked “What would be the first step to branding and social media marketing success?” in Google + community Social Media Professionals and on a LinkedIn post by Joe Pulizzi who was sharing “Why Most
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Email is still the tried and true purveyor of digital communication. Curating an email list is one of the most important assets a business can have. Think about it, an email list consists of visitors, clients, customers, who are interested in what you are sharing. You share your story, your brand, business updates, and yes
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No doubt about it PowerPoint is king when it comes to users who use the software to create presentations. It is simple to use and comes with preformatted slides and color schemes. Although easy to set up this is where death by PowerPoint begins. Most presentations are created within days before the actual day of
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