One of the best ways to obtain customer leads is with a Lead Magnet. A lead magnet is a free service or product that you give away in exchange for contact information. The lead magnet must be strong enough to attract (“the magnet”) and the content of the giveaway must be focused on your target market. The content must be valuable, useful, and relevant.
Marketing Funnel – Obtain Leads through Giveaways Read More »
A great way to add some interactions, some dynamic involvement from your subscribers, is to get them voting with a poll or survey.
Poll or Survey – Add Dynamic Content to Your Mailchimp Emails Read More »
It doesn’t matter if you are a subcontractor or a large security business; social media is an essential piece of your business marketing strategy.
Why Social Media is Important to Your Security Business Read More »
Social media gives a voice to anyone. The voice can have a positive or negative impact especially to those seeking knowledge. Social media allows us to be more connected with friends and family and gives us the ability to find our community with tens of thousands of groups on Facebook alone. Online hubs where you
Those Seeking Knowledge in EP Groups – Trust but Verify Read More »
How do we do groups and why are they different from segments and tags? Groups, if you really think about it, are categories. Mailchimp groups are similar to WordPress categories. So that’s the analogy that you would think about when you’re talking about Mailchimp groups.
Mailchimp Groups – Organizational Tool for Your List Read More »
With over half a billion users, LinkedIn is the biggest opportunity to connect with not only your peers but potential employers, and selling/marketing your products and services.
Chalk Talk – LinkedIn Opportunities for Your Business Read More »
