Your social media marketing strategy should consist of your defined target market, have set goals, determined what networks, and developed content strategy.
Chalk Talk – Social Media Marketing Strategy Read More »
LinkedIn, the professional career-minded network has been busy over the last few months creating features for businesses to increase engagement with their target audience.
4 New LinkedIn Features That Will Increase Engagement Read More »
In recent content from the Executive Protection/Bodyguard community, there seems to be some confusion over the definitions of Brand and Branding.
Chalk Talk – Brand vs. Branding Read More »
How Alexa Works Alexa is a cloud-based voice service from Amazon. Alexa is the brain behind Amazon Echo and other Alexa-enabled devices. Using Alexa is as simple as asking a question—just ask, and Alexa will respond instantly. Alexa Skills Skills add new capabilities that allow you to create a more personalized experience with your Amazon
How to Create an Alexa Flash Briefing Skill for Your Business Read More »
The purpose of post today is to give you a better understanding of what social media is, how you can use it for the benefit of your executive protection business, and really go through a first-stage self-assessment guide to answer the right questions to better prepare you to use social media effectively and communicate out who you are, what do you do, and what qualifies you to do it.
Executive Protection Self-Assessment Guide Read More »
I test out quite of bit of open source intelligence tools. One of those tools is the Facebook Graph Search. In this video, I show the importance of monitoring your business and brand, and in particular those who say they “work” for your company.
Facebook Graph Search – Monitor Who Works for Your Company Read More »
