How to Create a RSS Campaign in MailChimp

In the video, I walk you through the steps on how to create an RSS campaign in MailChimp using the MailChimp campaign builder. Creating an RSS Campaign is a great way to keep your email subscribers engaged in your blog content. An RSS Campaign is sent to your subscribers automatically based on the settings you select.

Steps involved

1. Create RSS Campaign in MailChimp
2. Select what time, how often and what day to send your RSS campaign to your email subscribers
3. Select if you want to send the RSS campaign to the entire list or a segment
4. Select your template
5. Add in your customizations to the template
6. Add in the RSS items content block
7. For featured images to be added to your RSS campaign from a WordPress blog you must install a separate plugin that will create the necessary code