I came across a video of a talk that Zack Arias gave at Luminance 2012 Conference on what is social media. I instantly was nodding my head in agreement with a lot of what he said. Here are a just few takeaways: Social media is about telling your story. Stop the noise – the unending […]
Tell Me Your Story, Don’t Sell It To Me Read More »
Imagine me walking up to you and saying to you “Hey my name is Larry Snow and I just wrote this fantastic book on Executive Protection, the best ever, and you have to buy it.” What are the chances of you buying the book? Slim to none, right?
Hey You! Buy My Stuff! Read More »
It annoys me to no end when someone says that social media is a necessary evil. It isn’t! It is a necessary tool that has to be embraced and become part of your daily routine.
Social Media is a Necessary Evil? Really? Read More »
It’s absolutely insanity to me that anyone can think that social media is a waste of time. There are over a billion people on social media networks spending countless hours a week sharing, engaging, developing business leads, creating friendships, finding others that share your passion in whatever it is you do.
So then why do some people still feel and state that social media is a waste of time – because they haven’t set goals or strategies in place to answer the why.
Social Media Is Just a Waste of Time Read More »
How do you find like-minded individuals to follow on Twitter? Did you know that Twitter search makes an excellent intelligence tool for security practitioners? On bonus feature included.
How to Find the Right Followers on Twitter Read More »
Twitter I think is like the red headed step child – thrown aside for being immature, full of spam and celebrities and sports figures saying the wrong thing and getting reprimanded or worse fired. I truly believe despite its surface of constant barrage of tweets after tweets, there are these fantastic moments where you find likeminded people – whether it’s about a particular subject or object – it’s these moments that make Twitter just stand out as an awesome social network and it is amazing to me that a business relationship can start with one tweet in 140 characters or less.
Twitter – The Power of 140 Characters Or Less Read More »
