Social Media Marketing

Social recruiting

Social Recruiting is the New Norm

JobVite Social Recruiting Survey 2014 was released a few weeks back and the statistics may surprise you. Here are a few takeaways from the extensive report. Social recruiting is now the norm —93% of recruiters use or plan to use social to support their recruiting efforts. LinkedIn remains recruiters’ top social network. Recruiters take social

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Context Matters

Context Matters in Social Media

Distribution Overload Social media has become bloated. Every network has become a distribution channel, pushing content one tweet and post at a time. The essence of social media (conversation and communication) has all but faded away. It has become content that is full of “selfies” and promotional products. There are companies making billions of dollars

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Copy, Paste and Hope

People want to interact and communicate with you and your business. They want to be inspired and know your story. With the amount of stuff being shared on social media networks you have to make a concerted effort to stand out from the minutia. Don’t just copy, paste and hope that someone clicks on what

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