In this video, I show you how to post images from the mobile web to Instagram and from the desktop. Last week (5/8), Instagram updated its mobile web website and added the ability to post to Instagram without having to download the app from your smartphone’s browser app. To try this out for yourself open […]
Social Media Marketing
Continuing with the focus on Facebook, in this week’s video, I demonstrate the power of creating and using Facebook Friends lists. Similar to Twitter lists, Facebook allows you to control you receive information from, and how you can communicate directly with a group of particular friends. When used effectively, the friend list is an excellent […]
So you set up Facebook group for your to support your business, customers, services or products. You ask and answer questions, post and share valuable news, insights and advice. What are you doing to measure these interactions? You have to look past the likes and take a deeper look at the data.
Enter Analytics for Facebook Groups
Most if not all have a Facebook personal profile account, but my guess is only a few have a Facebook business page. To create a business page go to http://www.facebook.com/pages, select the right type of page. For instance, for my business of security page I chose Brand/Product and selected Product/Service from the drop down list provided. There is a 4 step process to complete your page setup.
Here are some tips to help you optimize your Facebook business page.
In this post I share some of the great Twitter tools available for your business to better grow and monitor your brand and competitors, as well as finding potential and existing customers and engaging with them.
People want to interact and communicate with you and your business on social media. They want to be inspired and know your story. With the amount of stuff being shared on social media networks you have to make a concerted effort to stand out from the minutia.
Don’t just copy, paste and hope that someone clicks on what you are selling.